Monday, January 29, 2018

Best ways to Increase your website’s ranking in Google 2018

As we all know that Google is the best search engine of all and every website owner wish to be at the top ranking of the Google. Most of the website owner wants to be on the first page of the Google search results as the traffic on the first page of the Google is higher than the second one. So, the position of the website on the Google search results is the main issue to address. As results, people are more tend to the SEO Company for improving the search results or ranking in Google. There can be more than 200 SEO factors that increase the ranking of the Google but we have take out some best of them.As we all know that Google is the best search engine of all and every website owner wish to be at the top ranking of the Google. Most of the website owner wants to be on the first page of the Google search results as the traffic on the first page of the Google is higher than the second one. So, the position of the website on the Google search results is the main issue to address. As results, people are more tend to the SEO Company for improving the search results or ranking in Google. There can be more than 200 SEO factors that increase the ranking of the Google but we have take out some best of them.

1. Update your site regularly- When you start a website, you post some content on it an leave it afterwards on its own. It shows that you are not focused for making SEO efforts to optimize your website and improve its ranking on the Google. To be on the somewhere in the Google search results, you need to do 1-2 post daily and maintain a good website. A good SEO company can help you in this too.

2. Do Keyword Research- Before you start writing for your website either the blog content or website post research about what you are planning to write and for what topic and see how you can link the topic with some keyword to have better web traffic and increased Google ranking. For selection of the effective keyword, you can take the help of the Google keyword Planner Tool. It will help you to get more effective keyword in addition to your target audience. You can also take the help of online marketing agency to optimize keyword for them and they will do some market research for you and will provide authentic SEO services.

3. Don’t Copy the Content- Google has a clear policy that no copied content will be displayed and the content should be unique and freshly prepared. So, don’t indulge in coping the content as it will only waste your time, money and effort. The Google track the copied content and there are copyscape website where you can check that content is copied or not. There are some other free tools over internet to check the plagrism and you can use them. If you don’t have time, you can hire content writer or can contact to digital marketing company for content writing services.

4. Fast website speed-Now, Google is optimizing the search results with one additional criteria that is page speed and the ranking will also depends on this factor that what is the loads of the website or how fast is the website. If the speed of the website is faster, it will give more higher ranking to your website than the other websites. You can check the speed of your website at website page speed checker to know the results of how fast your website is loading.

5. Mobile friendly- The majority of the internet users in the world are mobile users and social media sites are mostly used by them. Mobile is the fastest medium of the internet these days. People are going for online shopping and purchasing their products and services over mobile phones. If you have mobile friendly website, it will be rank higher than the non mobile friendly websites. You can also use screen resolution simulator to check how your websites looks different in sizes.

6. Submit your sitemap to Google Webmaster Tools- Sitemaps are very useful for any website and it is a collection of websites URLs and links that can easily be submitted to Google Search Engine to index them fastly. You can us XML sitemap generator free tool to generate your free sitemap and give .xml file to download and simple to use.

7. Only Relevant Outgoing Links- Make sure your outgoing links are relevant to the content of your website if it is not use “no follow” attribute to the link that website and tell the search engine that this link is not belongs to my website. You can get the help of your internet marketing company in this respect to get into the details.

8. Get your title right- Every page is unique and have targeted keyword in it. It increases the chances of higher rank. It is recommended that to have 50-60 letters in the title of the page for full representation in Google results. You can take the help of online marketing company and get their services for getting the title right.

9. Increase your Alexa Ranking- Alexa is one website that determines your ranking and provide ranking related information for the website. The information provided by Alexa helps in further improvement of the segments and ranking of the website.10. Use Friendly URLs- URLs are major factor in search engine ranking higher and add your keyword In your URLs to get increase chance to rank higher.

11. Good internal Linking- It is good to have internal linking for your website as it let the users connects with the website for long period of time. You linking of your website that may help you get the complete report of your website and can check Analysis internal linking.

12. Update broken links- You must find the backlink before they create some errors while indexing in Google. You can check the backlink of your website by broken link finder free tool.

13. Post quality over quantity- You should post the quality rather than focusing on number of posts that can lead to spam while building huge amount of pages to index with less amount of content in it. You can check your web page code to text ratio and the higher the text ration means more the content reads.

14. Good on page SEO- On page SEO helps the search engine to get brief and systematic content format. The search engine could not read the images therefore they get alt tag text to make difference to images and index. 

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